Lancôme launches Miracle Secret in November 2017 as a new interpretation of its fresh floral perfume Miracle from 2000. Miracle Secret is announced as “a fragrance to empower women and make Miracle happen in their everyday lives.”
The new composition focuses on the note of jasmine grandiflorum absolute combined with green, botanical facets of peony and fruity accents of rose absolute. The base is a vibrant woody-amber one that contrasts the feminine floral complex in the heart. Virginia cedar confers an ultra-contemporary structure and personality. Vanilla accord brings gentle warmth that gives it a tender sensuality. The harmonious whole is subtly enveloped in fruity, soft musks.
Actress Lily Collins is the face of the campaign. The fragrance is available as a 50 and a 100 ml Eau de Parfum.