Calvin Klein launches a new fragrance in September 2012 – mysterious, seductive and masculine Encounter.
The composition is developed by Firmenich perfumers Honorine Blanc and Pierre Negrin. It opens with aromas of mandarin, cardamom and rum. Pepper, Egyptian jasmine, patchouli and cognac from the perfume’s core, settled on woody nuances of oud, Atlas cedar and musk.
Actor Alexander Skarsgard, known for his role of the vampire Eric from the TV series “True Blood”, was chosen to be the face of the campaign. His partner is model Lara Stone. The advertising displays a short story open to interpretation about tension and desire between a man and a woman.